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UHPC & GRC Complex Architecture Manufacturing
A Global Benchmark in Smart Architectural Fabrication
2026-01-27 16:53:36
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UHPC manufacturers' price promotions typically revolve around four major scenarios: new product promotion, off-season volume boosting, strategic cooperation, and bulk purchasing. Formats include direct discounts, value-added services, complimentary spare parts, and extended warranties. Qinglong Group's discount system follows the principles of "precision, transparency, and mutual benefit": first-time customers receive a 5% trial discount; at the end of each quarter, promotional prices of 8%-10% are offered to balance production capacity; orders over 10,000 square meters enjoy tiered discounts (up to 12%); and strategic partners can receive annual rebates. During the new technology promotion period in 2023, we provided free BIM detailed design services for the Shenzhen Yirui Biotechnology Building project (worth 8% of the contract value), helping it successfully apply for green building certification. In essence, discounts are an accelerator for value delivery.
The first quarter (after Chinese New Year) and third quarter (rainy season) of each year are industry off-seasons. During these periods, Qinglong Group launches a "capacity reservation plan": orders placed 30 days in advance enjoy an 8% discount with guaranteed delivery times. The Q1 2023 campaign attracted reservations from 12 projects, smoothing production fluctuations, with customers saving an average of 9% in costs.
When new products such as light-transmitting UHPC and integrated insulation panels first launch, we select benchmark projects to offer trial use at cost price. An art center in Nanning adopted our light-transmitting UHPC curtain wall and received a 15% material subsidy; after the project became an industry case, both parties shared the promotional benefits. This win-win model increased market acceptance of new products by 50%.
Annual framework agreements signed with large developers allow committed purchase volumes to enjoy price protection: annual price increases are capped at 5%, and volumes exceeding the commitment enjoy additional discounts. In our cooperation with Vanke, we provide unified discounted prices for its nationwide projects and free technical personnel training, saving Vanke over 2 million yuan in procurement costs each year.
The core of promotional activities is creating two-way value. Through well-designed, science-based promotions, Qinglong Group enables customers to gain price benefits while helping us optimize our production layout, achieving true win-win outcomes.